Finolex Pipes bags title of Asia’s 100 Best & Fastest Growing Marketing Brands

India, 9th January 2015: India’s largest PVC pipes and second largest PVC resin manufacturer Finolex Pipes has been chosen as one of Asia’s 100 Best & Fastest Growing Marketing Brands.

Mr. S. S. Dhanorkar, Managing Director of Finolex Industries Ltd. received the honor in a felicitation ceremony held recently in Delhi.

As a part of the special issue of WCRC Leaders Asia (a leading pan-Asian business, policy & leadership magazine recently voted as the Best Multination Magazine of the Year by Media Federation of India), a survey-based feature on “Asia’s Best & Fastest Growing Manufacturing companies 2014” has been conceptualized. The top 100 list consist brands from South Asia, GCC & South East Asia.

“Finolex Pipes understands the value of what water can do in the urban and rural context. A pipeline which brings water to a farmer’s field is his lifeline. If this pipeline breaks down, then the farmer stands to lose not only his crop, but his entire livelihood. This is why we have laid a very high emphasis on our product quality. We consider it our primary responsibility to ensure that the pipeline not only brings life into his crop but also brings him prosperity,” said Mr. S. S. Dhanorkar, Managing Director of Finolex Industries Ltd.

Adding to this, Mr. Prakash P Chhabria, Executive Chairman of Finolex Industries Ltd. said, “While carrying water from the source to the destination, Finolex Pipes has been helping millions across the country create wealth. Today with water being a limited resource the company’s vision is to help every consumer find a more effective way of managing water by creating products across all touch points to manage water better. The company is now metamorphosing into a new philosophy of entering into the business of managing water. Our new tagline – “Tarakki Zindagibhar” promises a lifetime of prosperity to the consumer through water management.”

WCRC Leaders – Asia edition had conducted a research survey, reaching out to various Asian Manufacturing brands, operating out of Bahrain, Bangladesh, India, Indonesia, Kingdom of Saudi Arabia, Sri Lanka, Malaysia, Oman, Pakistan, Philippines, Qatar, Thailand, UAE & Vietnam. Based on the survey, a list of Asian companies was identified.

The first phase of the research required the generation of a list of categories; a list of approximately 500 companies who were shortlisted by ibrands 360 and the editorial team of Leaders Asia Magazine. This list will be shortlisted to a list of 200 which will be further shortlisted to the final list of Asia’s 100 Best & Fastest Growing Manufacturing Companies after the final evaluation by KPMG in India.

 

About Finolex Industries

BSE: 500940|NSE: FINPIPE|ISIN: INE183A01016

Finolex Industries Limited (FIL) is India’s largest rigid PVC–U pipes and fittings manufacturer and the second largest PVC resin manufacturer. FIL is headquartered in Pune and operates through its state of the art manufacturing plants located in Urse (Pune), Ratnagiri (Maharashtra) and Masar (Gujarat). FIL is the first Indian PVC–U manufacturer to be awarded the IS/ISO 9001:2008 certification. With its unmatched product quality and reach, FIL truly lead the way in India’s economic development.

Finolex PVC-U pipes and fittings are available in vast range (sizes, pressure classes and diameters) for diverse applications prominently in agriculture and also in non-agriculture sector including housing, telecom, construction and industries. FIL enjoys the leadership position and sells over a network of more than 15,000 direct and indirect retail outlets spread across India. Therefore, Finolex PVC-U pipes and fittings are easily accessible anywhere in the country.

The plant manufacturing the main ingredient for pipes i.e. PVC is set up in Ratnagiri and is spread over an area of over 650 acres of which 150 acres is developed as a lush green zone with more than 49000 trees. The plant has been set in technical collaboration with Udhe GmbH, Germany with Hoechst technology. The PVC resin capacity at the plant is 270,000 m.t.p.a.

PVC finds applications in various areas, such as, manufacturing of pipes, insulation of cables, window profiles, flooring, blister packaging, etc. The universality of its service properties is such that new areas of application are being continuously developed.

As part of its PVC Complex, FIL has set up an open sea cryogenic jetty, the first of its kind in the private sector in India.

Asia's 100 best marketing brand Award by WCRC

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